There are two ways to pay – with a ‘wallet phone’ which is pre-installed or download an application you can charge up with credit and then you buy a drinks coupon. This displays as a QR code on your phone’s screen. You then hold it up to the reader on the machine and you buy your drink.
Coca Cola uses the mobile phone as a loyalty point system. Although consumers must first register, once thay have, more purchases they make the more points they get for free drinks at a vending machine, or digital content at the Coca Cola mobile site http://www.cmode.jp/club.html.
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